Chris Armstrong

  • Key Areas of Expertise:
  • Sales & Marketing
  • Financial modelling
  • CRM creation, migration and optimisation
  • Legal contracting
  • Data refinement and optimisation
  • Project & Change management (Prince 2 certified and Agile experienced)
  • Campaign management
  • Market research
  • Strategy definition, deployment and optimisation

Business Strategy & Process Optimisation Specialist

Delivering growth through strategic insight, operational efficiency, and problem-solving expertise.

A highly experienced and results-oriented professional, Chris brings almost 40 years of expertise to organisations across the energy, IT, textiles, and business supplies industries.

His career foundation includes a decade with Yorkshire Electricity Board, followed by roles in corporate IT and telecommunications. For the past 25 years, Chris has focused on driving significant growth in SME businesses, including one he owned, where he honed his entrepreneurial skills and leadership abilities.

Since 2023, Chris has provided portfolio business support in interim, contract, and non-executive director capacities. With a talent for analytical problem-solving and a proven track record in business process definition, deployment, and optimisation, Chris consistently delivers value to his clients.