Driving high-value wins in complex, technical, and defence-sector environments.

Karl is a highly experienced Senior Sales Professional with 25+ years ‘Big-Ticket’ sales success experience, working in both SME and Corporate Organisations selling broad technical solutions across both public & private sectors.

Karl has project-managed and led teams to deliver an extensive range of high-profile, complex, national and international, business critical bids and submissions from the initial concept through to completion and award.

Karl is passionate about ensuring that clients make the most of every sales and marketing opportunity, helping them to think and operate dynamically to capture and convey their points of difference, compelling value proposition, and create winning themes by using the latest media, creative design and the best communication technologies to their absolute advantage.

Whilst Karl is experienced across every B2B commercial environment, he has a passion for helping organisations that want to improve their new business win-rates, and a particular passion for the Space, Aerospace and Defence Sectors. Karl is highly skilled in all aspects of business winning & business capture, negotiation and program management in these sectors.