Simon Blackburn
Key Areas of Expertise:
- Go-to-Market Strategy – From market evaluation and product positioning to global pricing models.
- End-to-End Sales Process – Setting up and optimizing everything from lead generation to account management.
- Performance Analytics – Implementing key metrics (CAC, LTV, ARR, MRR) and effective CRM use to ensure business transparency and predictable growth.
- Sales Team Leadership – Proven strategies for hiring, training, coaching, and mentoring your sales force as well as effective measurement and remuneration
- Strategic Growth – Key account strategy, upselling, sales enablement, and creating comprehensive sales playbooks.
- Business/Commercial evaluation – health check to help determine the pinch points and areas for focus and improvement.
Sales Strategy & Growth Specialist
Helping B2B leaders refine strategy, build stronger teams, and drive sustainable success.
Simon has spent years in the trenches of sales and business leadership, most recently scaling a successful SaaS business in Learning Technologies. Whilst his career has included working for larger more established organisations, Simon has a real passion for helping SMEs on their evolution and growth.
Sinon knows first-hand that the journey to growth is rarely linear, and that making bold decisions means you won’t always get it right. It’s those hard-won lessons that form the foundation of how he helps other high-growth companies.
Simon partners with business and sales leaders in different B2B vertical markets to tackle their most pressing commercial challenges. Whether you need to refine your overall sales strategy, create and implement a bulletproof sales process, build and develop your sales team or simply mentor your sales leader to a new level of success, he provides the hands-on expertise needed.